IB Business and Management IA example: To what extent will Nissan’s planned launch of e-POWER and other renewed models by 2026 strengthen its competitive position in the U.S. hybrid/EV market?

Exemplars

Review

HOT

Tutoring

Research question

Business and Management-HL

Grade

5

Fully verified

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Session

November 2025

Current Syllabus

Examiner's summary

Criterion A

3/5

The student has effectively identified change as the key concept in their Internal Assessment, demonstrating its relevance through the analysis of Nissan's strategic adjustments in the U.S. hybrid and electric vehicle market. The key concept is clearly indicated on the title page and is consistently referenced throughout the essay, particularly in relation to Nissan's planned launch of the e-POWER system and model updates. The research question is forward-looking, focusing on how these strategies may improve Nissan's competitive position. The work is centered on Nissan Motor Co., Ltd., providing adequate background information and outlining the specific business issue at hand. However, there is a need for the student to clarify and expand on the definition of change to strengthen the connection between the key concept and Nissan's strategies throughout the IA.

Criterion B

2/4

The student includes four supporting documents that provide relevant and in-depth information regarding Nissan's strategies in the U.S. market. However, one document is outdated, exceeding the three-year limit, and should be replaced with a more recent source. The student has not clearly labeled each document or highlighted the relevant sections related to their IA, which affects the organization and clarity of the analysis. Additionally, translations for any non-English content are not provided. Despite these issues, the student has effectively assessed the validity and reliability of the sources, demonstrating a critical approach to the information presented.