The student has successfully identified the key concept of 'change' and indicated it on the title page, meeting the prime requirement. The research question focuses on the past issues of Waman Hari Pethe Sons, demonstrating a backward-looking approach. The IA maintains a singular focus on Waman Hari Pethe Sons and discusses industry-wide issues in direct reference to their impact on the chosen company. The real business issue of social media marketing relates to the Marketing unit of the syllabus. Additionally, the student provides background information about the organization, a clear outline of the investigated problem, and a well-explained methodology. The connection between the key concept and the organization is consistently described and analyzed throughout the IA.
