The student has clearly outlined the topic at the beginning of the work, making the purpose of the research clear and appropriate. The chosen topic is specific and focused, and the research question is sharply formulated and answerable within the limitations of resources, time, and word limit. Additionally, the topic is set within the academic scope of Business and Management and requires the use of business management theories, tools, and techniques. The essay is based on a comprehensive review of the literature on the selected topic and does not heavily rely on questionnaires and/or interviews. However, the student needs to include a carefully planned methodology and address the limitations of the methods used in the essay.
